Imperfect Produce

Imperfect fights food waste by delivering delicious, wonky-looking produce right to your door at a 30-50% discount. Did you know that 20% of the fruits and vegetables grown in the US never make it to grocery stores, often because of how they look? We’re talking about billions of pounds of healthy and delicious produce that often goes to waste just because it’s not “pretty” enough for supermarket displays. Imperfect believes that there is no reason to waste perfectly good fruits and vegetables. All boxes are customizable (you pick your produce and how often it arrives) and filled with affordable, delicious ugly produce.